Leonardo Aranda

Artist, Philosopher, Programmer

Just do it... in the streets

Single-channel video
2007

Just Do It ... in the Streets is a video and an action in public space, where two players spontaneously start a game of badminton in the middle of a public square in the center of the city of Cuernavaca. This video comes as a comment against the loss of public, sporting and cultural venues in the city, in the face of commercial initiatives. The aesthetics of the video is a mockery of the videos with big budgets from sportswear brands.